A flourishing California-based company, we are proudly backed by a forward-thinking group of people and partners who are equally as passionate about cannabis and a dedication to excellence.

At the root of our operations is a strategic plan supported by leaders and craftsmen shaping the character of our products and the culture that brings this community together.

We are on a journey to elevate the premium cannabis industry: 

  • Innovation: cutting edge technologies and proprietary methods focused on higher-than-average growth rates and yield, focused on premium consumer goods
  • Partnerships: constantly evolving network of partners and engaged consumers, with +25M combined (sub-brand) social reach
  • Dedication: Experienced, award-winning growers and cultivators aligned around a vision for superior product, taste and experience.

To learn more about us, read our Corporate Deck.


As a company we are driven by innovating, growing premium cannabis, further-developing our world-class nursery and holding the spot as California’s #1 cannabis consumer packaged goods brand.

This mission is driven by a desire to improve the wellbeing of our communities as a trusted and recognizable provider of top-shelf THC and CBD products that meet the needs and expectations of our growing cannabis community.

Through innovative technology and our teams’ deep-rooted expertise, we aim to unlock the full potential of the cannabis plant – bringing forward-thinking products to a growing market of premium consumers.

In support of this exciting mission, we will remain focused on our core values – ensuring only the best products make it to our consumers:

  • Flawless Standards
  • Reliable Products & Service
  • Health-First Mandate
  • Respect For Others & Self
  • Industry Leading Innovation

To learn more about our company’s mission in action, read our Corporate Presentation. To read more on our line of 8 cannabis brands and 45 premium THC and CBD products, visit our Brands & Partners page.